Journal of Futures Studies

Sustainability and Executive Education: A Call for a New Model

by Robert Burke

Introduction

This paper will specifically address the role of business schools and attempt to provide some thoughts and ideas as to how business schools can adapt and lead by taking an educational leadership role in climate change and sustainability in general. The emerging business case for sustainability now finds that it is required to include both profit improvement opportunities and risk mitigation requirements. New market forces are creating new profit opportunities and threatening companies’ social license to operate. A smart sustainability strategy address both and is why for climate change adaption the vision that sustainability makes good business sense is one that universities, and particularly their business schools, would be well advised to adopt.(continue…)

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Journal of Futures Studies

Tamkang University, Tamsui Campus
Taipei, Taiwan 251
Tel: 886 2-2621-5656 ext. 3001
Fax: 886 2-2629-6440

ISSN 1027-6084